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We continue introducing to the world of the retail distribution a new generation of products which can transform and improve the way of doing shopping and promote an ethical and conscious consuming.
ORIGINE has introduced to the retail distribution the line “Eko-Logic Shop to Shop”, a new generation of products which transform and improve the way of doing shopping. These products, besides being the only ones in the reference market really ECOLOGIC once they are totally made in KEOREX - the plastic from the bottles recovered from the selective and recycled garbage collection, are also practical and comfortable, observed the ergonomic and prossemic laws.
Moreover, the products are elegant, coloured and transparent. Differently from other companies which propose RECYCLABLE products, the line “Eko-Logic Shop to Shop” offers RECYCLED products which, in their turn, are RECYCLABLE! The commitment of ORIGINE is concrete and, above all, linked to the present.
In only two years, “Eko-Logic Shop to Shop” has reached more than 1000 points of sale, which companies by means of choosing this line have contributed to the recycling of 6.391.726 bottles in PET, corresponding to a saving of 653.530,30 kg of crude oil, equivalent to 1.765.499,66 kg of CO2 emissions in the atmosphere.
This is an important result which demonstrates that the policy of the retail distribution is each time more oriented towards an innovative choice, aim to contributing with the respect to the environment, besides confirming to the market the “wellness” of ORIGINE products. |
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