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larger offer of services since the line has several products to do shopping according to the client’s need; |
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strategic tool if put in the corridors of the stores, in order to be always available to the client when needed by him (i.e., close to the sales): it is a helping tool for the impulse buying; |
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medium increase of purchase by people who use the baskets; |
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possibility for the client to have the hands free to better interact in the environment of the point of sale; |
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modularity and flexibility to satisfy the several requests from clients; |
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enrichment of the point of sale’s image; |
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facility and rationalization of the management of the baskets inside of the points of sale. |
